SOU Interview: Recruiting & Retention

RECRUITING

  • Work with Oregon University Center for the Arts marketing dept.

  • PR: Mailers, online (website, Instagram, Facebook)

  • Public Radio

  • Community Colleges (Shasta, Rogue, etc)

    • guarantee articulation

    • 3 years to graduation 

    • Advertise/Market Commercial Music Program

      • a degree or certificate?

    • Attend College Fairs

      • video playback equipment

      • glossy hard-cover print

      • data collection (for personal call backs to prospective students)

    • Performance Ensembles (see Commercial Music Program page) - for outreach

      • Commerical Music Ensembles

      • Jazz ensembles

      • Tech Collectives

  • RETENTION 

    • Performance Opportunities / Creative Outlets​ (see Commercial Music Program page):

      • rock / metal / jam / pop / experimental bands

      • technology collectives (laptops / mobile devices / DJs)

      • Song Writing / Composition prizes / features / concerts

      • Online presence in SoundCloud / BandCamp featuring Program

      • Department Record Label

      • Interdisciplinary Collaborations across OCftA

Contact

©2018 by Derek Keller Music

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